By now, you’ve probably heard of ChatGPT, the biggest news in Artificial Intelligence in years. And you should definitely care about it! ChatGPT is free, right now, and what makes it different is that you can just talk to it like you would any person — and it has an incredible amount of knowledge. It was trained on essentially, the whole internet, which sounds a bit scary, but when you think about it, contains a lot of expertise. One of the example prompts the creators provide is: “Got any creative ideas for a 10 year old’s birthday?” 


I asked the chatbot something similar, “Got any creative ways to market skiing in michigan?” and it came up with 10 excellent ideas. The options are limitless. One of the best uses of ChapGPT for the average community manager is asking it create code for your website, but it’s also great when you have writer’s block. 

I know what you’re thinking, and no, ChatGPT is not going to take your job. Someone will always have to ask ChatGPT questions and then apply it. Also, it’s not going to be free forever (“the compute costs are eye watering”). But, why not get ahead of the game and take advantage of this fantastic resource when you can?