5 Email Marketing Metrics that Matter & How to Improve Them

Updated: January 27th, 2022

At TwoSix, we continually discuss the importance of keeping the communication going between your organization and subscribers. However, a key part of your email marketing strategy is measuring the overall success of your communications. Although there are many ways to measure success – here are 5 metrics that you must pay attention to when reviewing your newsletter.

If your email marketing communications are not meeting the measurements you’re looking for – contact a TwoSix team member.

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