1.) Amplify Your Profile with As Much Info As Possible
2.) Utilize All Posting Abilities
3.) Plan Day(s) Trips for Users With Specific Interests
4.) Capitalize On Reviews
Travel Forums are available for users to ask specific questions related to a destination or nearby areas. The questions asked are typically about something that cannot be found on the TripAdvisor page. Fortunately, any user on the platform can answer questions asked on the forum. Unfortunately, users may not always answer the questions correctly, which makes it imperative to stay on top of the forums directly related to your destination.
TripAdvisor makes it quite easy to find Travel Forums related to your destination. Simply type in a destination in the search feature and related forums will be listed. Forums are categorized into [City Name] Forum. This is a quick way to keep all visitor’s destination questions all in one place!
TripAdvisor Advice: As a destination, you should also be surveying your State’s forums as well, since not all posts are related to a specific city.
Note From TripAdvisor: “DMOs should NOT reply to forum posts specifically about another destination”
The best part about TripAdvisor is this platform is completely free. Free to make and free to use. However, you are able to ‘sponsor’ your destination for a fee. Visit TripAdvisor for more information. Even the free account gives your destination the ability to increase web traffic, maybe even gain more social followers, and grow your brand awareness! As a Destination Marketing Organization or a Convention and Visitors Bureau, you’re able to create a listing for any local attractions you own or manage – such as your visitor’s center.
TripAdvisor Advise: DMOs can create listings for areas that are indicative of a portion of their town and not owned by any one single party – such as a Historic District or town square.