by TwoSix Digital | Nov 11, 2021 | Digital Marketing Strategies
You might have heard the term “white space” thrown around a few times when discussing digital marketing. It’s often said but rarely explained, and it’s used even less by your average community manager. However, there are huge, intuitive benefits to using it in your...
by TwoSix Digital | Sep 22, 2021 | Social Media Strategies
To post with purpose, everyone you create should include a Call-to-Action (CTA). A CTA are designed to prompt an immediate response or sale (the #1 goal of a digital marketer).it’sIs easy to see why they’re necessary. Read on to learn CTA best practices in social...
by TwoSix Digital | Jul 9, 2020 | Digital Marketing Strategies
User-Generated Content (UGC) is a significant part of digital marketing strategies – especially within the tourism industry. UGC is any text, video, or image that is posted by a user unrelated to a brand or business. For destinations specially, UGC images and videos...
by TwoSix Digital | Aug 29, 2019 | Social Media Strategies
Recently, Instagram users have been given the ability to publish and schedule Instagram posts directly from Facebook’s Creator Studio on desktop, making content creation and scheduling even more efficient than ever before! The update will even allow you to tag the...
by TwoSix Digital | Apr 25, 2019 | Digital Marketing Strategies
One of the hardest writing skills to develop is conveying a point as concisely as possible. In the age of social media, this technique is even more important. After all, if you don’t capture people’s attention in the first few seconds, they’re likely...