by TwoSix Digital | Jun 26, 2024 | Digital Marketing Strategies
Nick Danowski Lead Content Strategist How Generative AI Might Affect SEO Are you wondering what latest AI thing that has marketers worried? Well, do I have the scoop for you. On May 25th, 2024, Google introduced what it’s calling Search Generative Experience (or SGE,...
by TwoSix Digital | May 8, 2024 | Digital Marketing Strategies
In April of 2024, I went on a road trip up the Pacific Coast Highway, starting in San Diego and ending in Seattle. Being in the industry and having attended several tourism and tech conferences in the last year that extensively covered AI, I decided to try and use...
by TwoSix Digital | Mar 27, 2024 | Digital Marketing Strategies
Makenna Schmitz Digital & Social Media Director Generative AI on Social Media Apps- Helpful Tools or Spamming Nightmare? There’s no doubt that generative AI has made a huge impact on the digital marketing space. AI tools have been a huge help for marketers with...
by TwoSix Digital | Feb 27, 2024 | Digital Marketing Strategies
Nick Danowski Lead Content Strategist Meta’s Cookie-less Solution, CAPI, Just Got Easier (And Less Expensive) If you’re anything like us, Meta ad representatives call you all hours of the day to talk to you. And it’s usually about their Conversion API, or CAPI. They...
by TwoSix Digital | Jan 29, 2024 | Digital Marketing Strategies
Brian Matson Senior Director of Strategy & Education You’re Sitting on a Pile of Short-Form Video Gold Earlier this year, YouTube rolled out an incredible feature. It was one of the most exciting and logical updates I had seen in a while. I might even call it...
by TwoSix Digital | Jan 16, 2024 | Digital Marketing Strategies
Nick Danowski Lead Content Strategist Google Chrome Actually Started Restricting 3rd Party Cookies! What’s This Mean For You? With this privacy-focused future, is the foundation of targeted advertising for digital marketers crumbling? Let’s dive into why it’s not all...
