by TwoSix Digital | Mar 11, 2026 | Digital Marketing Strategies, Tourism and Technology Tidbits
The Cookie Crumbles (Or Doesn't), and the Data DMOs Actually Need Right Now We’ve all been subjected to the most exhausting “will they or won’t they” saga in digital marketing history. The perpetual, almost-dead third-party cookie. For years,...
by TwoSix Digital | Mar 10, 2026 | Email Marketing, On Our Radar
Bot Filtering Is Changing Your Email Data (Don’t Panic) If your open rates suddenly dropped from 35% to 10% overnight… you’re not alone. Email platforms, including Mailchimp and Constant Contact, are rolling out enhanced bot filtering that removes “fake” opens and...
by TwoSix Digital | Feb 12, 2026 | Digital Marketing Strategies, Tourism and Technology Tidbits
6 Things DMOs Can Do Right Now to Increase their AI Visibility While ChapGPT popularized generative AI use for the average person in November 2022, it took a few years for most organizations to start noticing their organic search traffic dropping. For Destination...
by TwoSix Digital | Feb 12, 2026 | On Our Radar
The TwoSix team is back and ready to share what’s On Our Radar for February so that you can stay ahead of the always-evolving digital marketing landscape. This month, the TwoSix team discusses social media benchmarks, why your open rates are dropping, a new Meta app,...
by TwoSix Digital | Feb 4, 2026 | On Our Radar
The “Ghost Traffic” that Distorted Your 2025 Reports Did your traffic in GA4 jump at the end of December 2025? You’re not alone. Essentially every website got hit with bot traffic from China and Singapore — typically spiking right around December 15. It isn’t...