by TwoSix Digital | Oct 15, 2025 | Tourism and Technology Tidbits
The Demise of Organic Clicks: How Travel Marketers Can Redefine Success Instead of walking the aisles to find what you need, AI serves the answer directly to you. It’s the digital equivalent of curbside pickup. You get what you came for faster, but you skip the...
by TwoSix Digital | Sep 17, 2025 | Tourism and Technology Tidbits
Designing for Every Traveler: A Web Accessibility 101 Guide for Tourism Earlier in 2025, the TwoSix team attended the Pure Michigan Governor’s Conference on Tourism. I attended a panel about accessibility in travel that discussed why it matters in the industry. And a...
by TwoSix Digital | Jun 11, 2025 | AI, Tourism and Technology Tidbits
AI Slop, Meta Madness, and the Battle for Human Creative We’ve all seen the oversaturated, glowy, uncanny valley-rich images and videos flooding our feeds over the past year. You know, the ones your grandparents send to the family group chat of German Shepherds...
by TwoSix Digital | May 8, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
The Power of Vertical Video: How Authentic Storytelling Drives Destination Marketing Success I grabbed a couple of friends and headed to Hocking Hills State Park for a few nights of camping and hiking in April. As a digital media lover, I was excited to use this as an...
by TwoSix Digital | Apr 10, 2025 | Tourism and Technology Tidbits
The Generational Planning Divide: Millennials vs. Baby Boomers From needing a travel agent to book a trip to spontaneously booking one because of a TikTok, trip planning has changed dramatically over the years. Today, blogs, social media, and AI are all making it...
by TwoSix Digital | Mar 5, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
Short-Form Content Keeps Getting Longer! Brian Matson Senior Director of Strategy & Education In October, YouTube announced that their Shorts format would expand to a maximum of 3 minutes for a video. Now, Instagram has done the exact same thing! Instagram Reels...