by TwoSix Digital | Aug 14, 2025 | Content Creation, Digital Marketing Strategies, Social Media Strategies
5 Content Ideas for Your Fall Destination Marketing Summer may be winding down soon, but that doesn’t mean your social media presence should too! Instead, we’re going to make the most of the shoulder season by leaning into one of the most beautiful times to travel,...
by TwoSix Digital | May 8, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
The Power of Vertical Video: How Authentic Storytelling Drives Destination Marketing Success I grabbed a couple of friends and headed to Hocking Hills State Park for a few nights of camping and hiking in April. As a digital media lover, I was excited to use this as an...
by TwoSix Digital | Mar 5, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
Short-Form Content Keeps Getting Longer! Brian Matson Senior Director of Strategy & Education In October, YouTube announced that their Shorts format would expand to a maximum of 3 minutes for a video. Now, Instagram has done the exact same thing! Instagram Reels...
by TwoSix Digital | Feb 13, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
Imagine a walking into a visitor center. The brochures are enticing, the staff is ready with recommendations, and the room is decked out for the season. Your destination marketing organization’s (DMO) home page is a digital “welcome center” — and it needs to make just...
by TwoSix Digital | Jan 28, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
Emma Herrle Digital Marketing Strategist New AI-powered Itinerary Planners that Integrate onto DMO Websites Several DMOs are adopting a new wave of AI technology that allows their website visitors to ask questions, receive trip-planning advice, and curate highly...
by TwoSix Digital | Dec 23, 2024 | Digital Marketing Strategies
Nick Danowski Lead Content Strategist What 2024 Taught Us: 3 Key Trends for Digital Destination Marketing in 2025 Don’t let anyone tell you different: 2024 has been an absolute roller coaster. Remember the Baltimore bridge collapse? It seems like a lifetime ago after...
