by TwoSix Digital | Feb 12, 2026 | Digital Marketing Strategies, Tourism and Technology Tidbits
6 Things DMOs Can Do Right Now to Increase their AI Visibility While ChapGPT popularized generative AI use for the average person in November 2022, it took a few years for most organizations to start noticing their organic search traffic dropping. For Destination...
by TwoSix Digital | Dec 11, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
The 10 Biggest Digital Marketing Trends of 2026 When it comes to digital marketing, 2025 has seen some major upheavals, like major drops in organic search traffic and the dominance of short-form video. Next year, these changes won’t reverse course, they’ll only get...
by TwoSix Digital | Nov 13, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
How Early Is Too Early for the Holidays? We’re seeing holiday decorations in stores before Halloween and hearing Christmas music right after. Some people love it, others hate it. Personally, I love putting my tree up on November 1st and getting into the holiday spirit...
by TwoSix Digital | Aug 14, 2025 | Digital Marketing Strategies
5 Content Ideas for Your Fall Destination Marketing Summer may be winding down soon, but that doesn’t mean your social media presence should too! Instead, we’re going to make the most of the shoulder season by leaning into one of the most beautiful times to travel,...
by TwoSix Digital | Jun 9, 2025 | Digital Marketing Strategies
Emma Herrle Digital Marketing Strategist Google Ads Costs for Paid Clicks are Rising – Here's Why Advertisers (including ourselves) have been seeing a noticeable climb in Google Ads’ costs per click, with the travel industry experiencing some of the sharpest...
by TwoSix Digital | May 8, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
The Power of Vertical Video: How Authentic Storytelling Drives Destination Marketing Success I grabbed a couple of friends and headed to Hocking Hills State Park for a few nights of camping and hiking in April. As a digital media lover, I was excited to use this as an...
