by TwoSix Digital | Mar 12, 2025 | Email Marketing
First impressions matter—especially in email marketing! When someone signs up for your emails, they’re raising their hand and saying, “Yes, I want to hear from you!” This is your golden opportunity to connect while their interest is at its peak. But...
by TwoSix Digital | Mar 5, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
Short-Form Content Keeps Getting Longer! Brian Matson Senior Director of Strategy & Education In October, YouTube announced that their Shorts format would expand to a maximum of 3 minutes for a video. Now, Instagram has done the exact same thing! Instagram Reels...
by TwoSix Digital | Feb 13, 2025 | On Our Radar
The TwoSix team is back and ready to share what’s On Our Radar for February so that you can stay ahead of the always-evolving digital marketing landscape. This month, the TwoSix team discusses short-form content, Meta Threads ads, email marketing trends, and more!...
by TwoSix Digital | Feb 13, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
Imagine a walking into a visitor center. The brochures are enticing, the staff is ready with recommendations, and the room is decked out for the season. Your destination marketing organization’s (DMO) home page is a digital “welcome center” — and it needs to make just...
by TwoSix Digital | Jan 28, 2025 | Digital Marketing Strategies, Tourism and Technology Tidbits
Emma Herrle Digital Marketing Strategist New AI-powered Itinerary Planners that Integrate onto DMO Websites Several DMOs are adopting a new wave of AI technology that allows their website visitors to ask questions, receive trip-planning advice, and curate highly...