TwoSix Digital Blog
Custom Newsfeeds, TripAdvisor Bookings, Airfordable
Facebook adding custom newsfeeds? We've reported quite a bit on the ways Twitter is copying Facebook, but now it looks like Facebook may be taking a page from Twitter's playbook. Category-specific newsfeeds similar to Twitter's lists have been experimented with since...
Facebook vs Yelp, Best Travel Apps & Syrian Vacations?
Facebook vs. Yelp? If recent news is any indication, Facebook may be looking to take on Yelp. The social network has reportedly developed a tool to help users find top-rated businesses within an area. Tentatively called "Facebook Professional Services," this feature...
Twitter & Periscope Strategies for Content Marketing Success (VIDEO)
By Brian V. Matson, TwoSix Digital Senior Director of Strategy and Education I recently had the opportunity to make my first trip to San Francisco, CA to attend and be a presenter at E-Tourism Summit. It was a fast paced few days with a talented group of destination...
Video Tourism, Easier Custom Audiences, Most Instagrammed Places
Video’s Impact on Tourism Attractive and compelling visual elements are easy ways to hook peoples’ imaginations and desires when it comes to travel and tourism. We see something amazing and we want to go. Over the past few years, the rise of video as a medium on...
Pinterest Opens Shop, Twitter Kills Favorites
Pinterest Opens Shop When Pinterest announced users would finally be able to buy some of the items they see and pin onto their boards many thought it was a great and exciting concept! However, the reality was a bit less exciting as it quickly became clear that finding...
Facebook Dislike Button, Instagram Engagement & Annoying Hotel Guests
Facebook Dislike Button debuts...sort of After years of requests from users Facebook finally unveiled the Dislike Button they had recently mentioned they were working on. The only thing is that the button they talked about turned out to be an emoji-like face to allow...
Twitter Polls, State Tourism Spending and Tourism’s Future
Twitter Polls, State Tourism Spending and Tourism's Future Twitter Experimenting with Polls Twitter is starting to allow some users to use polls in their tweets. It's only on the mobile apps and website right now and still in the experimentation stage, though it could...
Travel Reviews, Facebook Live and Fall Foliage
Travel Reviews, Optimizing Content and Fall Foliage The most important parts of travel reviews We've known for some time that reviews are incredibly important, but what is it in reviews that people look for most - especially when it comes to travel reviews? A new...
Case Study: Explore Branson Photo Contest
Client: Explore Branson The Scope: Throughout the summer of 2015, TwoSix Digital worked with Explore Branson to promote a summer photo contest that was designed to develop visual content on the #ExploreBranson hashtag. The images were curated and utilized on the...
Profile Tags, Snapchat for Business and RIP Google+?
Profile Tags, Snapchat for Business and RIP Google+? No Google+ Requirement At this point, Google+ is a bit of a joke (much like the image to the right). Fortunately, for those who groan every time they realize a Google+ account is needed for Google accounts, the end...