TwoSix Digital Blog
On Our Radar Highlight-TikTok is Adding Custom AI Voice Generation for Voiceovers
Brian MatsonSenior Director of Strategy & EducationAdding a human voice to TikTok videos (or any vertical video) can produce incredible results. You can instantly humanize your videos and take things a step further than simply using a trending sound or generic...
On Our Radar September 2024
The TwoSix team is back and ready to share what’s On Our Radar for September so that you can stay ahead of the always-evolving digital marketing landscape. This month the TwoSix team discusses a new guide to Reels, Snapchat Legal Issues, TikTok Custom AI Voice...
On Our Radar Highlight- OpenAI Announces SearchGPT Prototype: RIP Google?
Emma Herrle Digital Marketing StrategistOpenAI announced its long anticipated search product this month: SearchGPT. The product is still a temporary prototype that’s limited to just 10,000 users and publishers at launch, but we’ll likely see this concept carve a new...
On Our Radar August 2024
The TwoSix team is back and ready to share what’s On Our Radar for August so that you can stay ahead of the always-evolving digital marketing landscape. This month the TwoSix team discusses OpenAI’s new SearchGPT, Facebook Security Concerns, Reddit Lead Generation...
On Our Radar Highlight – Hacked Meta Accounts On The Rise
Brian Matson Senior Director of Strategy & EducationDuring the last month, I’ve noticed an increasing trend of receiving client messages regarding hacked Meta accounts. This includes Facebook Pages and Instagram accounts mostly. Needless to say, these are always...
From Chaos to Clarity: Fix Your DMO’s Google Analytics 4 in 5 Steps
Updated: July 22nd, 2024 Starting in March 2023, Google Analytics began migrating settings from Universal Analytics (UA) to GA4, unless you completed the “GA4 Setup Assistant”. Unfortunately, many organizations skipped this step, leading to widespread...
On Our Radar July 2024
The TwoSix team is back and ready to share what’s On Our Radar for July so that you can stay ahead of the always-evolving digital marketing landscape. This month the TwoSix team discusses how to avoid hackers, Reddit conversation ads, destination email marketing, and...
On Our Radar Highlight- How Generative AI Might Affect SEO
Nick Danowski Lead Content StrategistAre you wondering what latest AI thing that has marketers worried? Well, do I have the scoop for you. On May 25th, 2024, Google introduced what it’s calling Search Generative Experience (or SGE, another fun acronym to remember)....
Pin This: How to Make Pinterest Work For You
Picture this: you’re in the middle of a great destination and have beautiful photos burning a hole in your album. Sound like you? Then head over to Pinterest! Pinterest is making serious moves on the travel front. Today, I’ll be sharing insights into trends, a few...
On Our Radar Highlight- LinkedIn Short-Form Video Is Coming
Brian Matson Senior Director of Strategy & EducationGet ready to take a fresh look at your LinkedIn content strategy for both your Company Page and personal account. It appears that LinkedIn is now in the short-form video content game. Yup, vertical video. Sigh....