TwoSix Digital Blog
Video Tourism, Easier Custom Audiences, Most Instagrammed Places
Video’s Impact on Tourism Attractive and compelling visual elements are easy ways to hook peoples’ imaginations and desires when it comes to travel and tourism. We see something amazing and we want to go. Over the past few years, the rise of video as a medium on...
Pinterest Opens Shop, Twitter Kills Favorites
Pinterest Opens Shop When Pinterest announced users would finally be able to buy some of the items they see and pin onto their boards many thought it was a great and exciting concept! However, the reality was a bit less exciting as it quickly became clear that finding...
Facebook Dislike Button, Instagram Engagement & Annoying Hotel Guests
Facebook Dislike Button debuts...sort of After years of requests from users Facebook finally unveiled the Dislike Button they had recently mentioned they were working on. The only thing is that the button they talked about turned out to be an emoji-like face to allow...
Twitter Polls, State Tourism Spending and Tourism’s Future
Twitter Polls, State Tourism Spending and Tourism's Future Twitter Experimenting with Polls Twitter is starting to allow some users to use polls in their tweets. It's only on the mobile apps and website right now and still in the experimentation stage, though it could...
Travel Reviews, Facebook Live and Fall Foliage
Travel Reviews, Optimizing Content and Fall Foliage The most important parts of travel reviews We've known for some time that reviews are incredibly important, but what is it in reviews that people look for most - especially when it comes to travel reviews? A new...
Case Study: Explore Branson Photo Contest
Client: Explore Branson The Scope: Throughout the summer of 2015, TwoSix Digital worked with Explore Branson to promote a summer photo contest that was designed to develop visual content on the #ExploreBranson hashtag. The images were curated and utilized on the...
Profile Tags, Snapchat for Business and RIP Google+?
Profile Tags, Snapchat for Business and RIP Google+? No Google+ Requirement At this point, Google+ is a bit of a joke (much like the image to the right). Fortunately, for those who groan every time they realize a Google+ account is needed for Google accounts, the end...
Case Study: Pure Michigan Million Page Likes
Client: Pure Michigan The Scope: Pure Michigan assigned TwoSix Digital the task to increase its Facebook page Likes to over one million. This made Pure Michigan the third statewide tourism page behind Hawaii and New York to cross this mark. Additionally, TwoSix...
Tourism Industry Veteran Brian V. Matson Joins the TwoSix Digital Team
TwoSix Digital is happy to welcome 10-year tourism industry veteran, Brian V. Matson to the team as their Senior Director of Strategy & Education. Brian has been a part of the travel and tourism industry since 2003 where he started as a front line visitor service...
Cuba and Airline Fuel Prices
Cuba, Cuba and more Cuba In case you haven't noticed, Cuba has been in the news a lot lately thank to the beginning of normalization of relations between the island nation and the United States. This has led to an increase in interest in travel to Cuba. Because of...