TwoSix Digital Blog
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5 Email Marketing Metrics that Matter & Tips to Improve [Infographic]
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How to Add A Partner to Your Facebook Business Manager
If you’ve worked with a digital marketing agency, you’ve been asked to add your partners to your Facebook Business Manager – this allows them to work with you to enhance your social media presence, run ads, and analyze your data. When adding partners to your business...
What Is White Space and Why Should You Use It?
You might have heard the term “white space” thrown around a few times when discussing digital marketing. It’s often said but rarely explained, and it’s used even less by your average community manager. However, there are huge, intuitive benefits to using it in your...
6 Best CTA Practices in Social Media Marketing
To post with purpose, everyone you create should include a Call-to-Action (CTA). A CTA are designed to prompt an immediate response or sale (the #1 goal of a digital marketer).it’sIs easy to see why they’re necessary. Read on to learn CTA best practices in social...
Key Elements to a Successful Partner Newsletter
As a destination, it is important to keep your partners up-to-date on all the happenings within your organization. One of the most efficient ways to accomplish this is to create a newsletter with a consistent distribution schedule to communicate with your partners...
4 Things Your Blog Headlines Must Do
In the era of social media, it’s becoming more difficult to obtain and keep readers attention. In fact, while 80% of users will read your headline, only 20% of them will click through to your blog. This makes your headline a crucial part of your blog content strategy....
5 Things You Need to Know About Facebook Link Posts
At TwoSix Digital, we continually discuss the importance of utilizing Facebook Link Posts in your social media strategy. These link posts have the ability to be easily customized and manipulated. First, you must first learn which information that Facebook will pull...
5 Questions with our Newest Team Member, Ashley Maddix
We are excited to welcome our newest Digital Advertising Strategist, Ashley Maddix, to the TwoSix Team! Read on to learn more about her! 26: Welcome to the team, Ashley! We are excited to have you on board. Tell us a little bit about yourself! Ashley: My name...
How and Why To Repurpose Evergreen Content
Have you ever wondered what happened to that absolutely killer blog post you wrote last year? You posted it across social media and integrated it into your ad strategy but have not mentioned it again. The answer is to recycle this content and use it again! Yes, that’s...
10 Essential Components of a Tourism E-Newsletter
E-newsletters are a key component to aid in travel planning for new or returning visitors. Whether it’s weekly, monthly, or quarterly, it is important to make sure that you create valuable content for your subscribers that they’ll want to open again. Check out these...